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African Roots

Smudge was briefed to create a premium brand of elegance and beauty. To communicate a marque of opulence, sophistication and excellence for African-American haircare.







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"Smudge is imaginative, stylish and highly original; but what I also like very much is the element of boldness that often shows in the designs, making Smudge stand out from the crowd. I would not hesitate to recommend Smudge to any company or organization"

Tony Maleedy
Managing Director